What do these three things have in common?

1) Get the job.

2) Close the deal.

3) Get the girl.

The answer is....................the right image!

We all know that first impressions count. Whether conscious or not, most people make assumptions based on your appearance and what you wear everyday.

Therefore a tie is one of the most powerful items at your disposal. That’s why you always reach for your lucky tie when you are about to close a deal or why a girl will playfully touch your tie to show she’s interested. Your tie makes a strong statement and it’s important to know what image you are projecting. After the shoes it'll be the first thing a woman notices.

Red - By wearing a red tie you are implying that you mean business. Just like Tiger Woods wears a red shirt to convey dominance, a red tie is a sign of strength, authority and dominance within the professional world. For a less aggressive approach, swap your bright red for a softer shade.

Yellow/Gold - Yellow is a more approachable colour. While still showing authority, intelligence and positivity, yellow is a much more subtle version of a power tie. This is the perfect tie to wear for a first interview, because it shows you are confident and not afraid of a challenge.

Blue- Conveying trust, stability and confidence a blue tie is perfect for client facing or public speaking. That being said, it’s no coincidence that politicians and salesmen are frequently seen in blue ties. A lighter blue shade is softer and appears more approachable. A darker shade of blue represents seriousness and matter-of-factness.

Green - This colour symbolizes practicality, reliability and implies being down-to-earth. Brighter shades of green will imply that you are balanced, fresh and energetic. For a conventional look, darker shades of green are more appropriate and will imply that you are stable and serious.

Orange - Orange is the wild card of tie colours. A bright orange tie will imply that you are enthusiastic, open-minded and adventurous. It is the perfect tie for making a memorable first impression and creating a sense of excitement within the workplace. Not a tie to be undertaken lightly.

So now you know what type of image you want to portray, go out there and get what you want!

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